Leadership
Meet the minds behind the curtain, with decades of experience in engineering, integration, business, and the arts.
Chief Executive Officer (Light Plumber)
D’nardo Colucci, PhD
Chief Executive Officer (Light Plumber)
D’nardo Colucci, PhD
D’nardo Colucci, Ph.D. is CEO of The Elumenati. Despite being a bit more grey than when he co-founded the company in 2003, D’nardo is proud of how this team has matured into an internationally recognized leader in the development of immersive environments. With a doctorate in Optical Sciences, D’nardo is also responsible for product design, development, and production. D’nardo has been awarded ten patents.
President & COO (Chief Synergist)
Adam Wales
President & COO (Chief Synergist)
Adam Wales
Adam Wales is President of The Elumenati, where he leads the company’s strategic growth across education, enterprise, and entertainment markets. With over 25 years of cross-industry leadership experience spanning finance, healthcare, travel, and immersive media, Adam brings both operational acumen and a client-first mindset to every initiative. Since joining The Elumenati, Adam has played a key role in aligning visionary storytelling with cutting-edge technology—helping clients bring bold ideas to life through immersive environments. His ability to translate technical complexity into meaningful experiences has made him a trusted partner to museums, science centers, architects, and global brands alike. Appointed President in 2025, Adam is guiding The Elumenati into a new era of scale and innovation—focused on standardizing core product offerings, expanding strategic partnerships, and unlocking new opportunities in experiential design. Under his leadership, the company is advancing its mission to Elevate storytelling, Engage audiences, and Immerse the world in unforgettable experiences.
Chief Technology Officer (Electron Alchemist)
Clayton Hooker
Chief Technology Officer (Electron Alchemist)
Clayton Hooker
Clayton Hooker is responsible for the design, integration, and implementation of solutions for Elumenati customers and partners. Clay has over two decades of experience in professional sound and video installation, most recently focusing on high-end digital cinema and multimedia network integration, and has applied his innovative skills to every aspect of theater and systems design and installation.
Director of Software Development
Clement Shimizu, PhD
Director of Software Development
Clement Shimizu, PhD
Clement Shimizu, Ph.D. is a research scientist in computer graphics and Computer Science. He has dedicated his life to serving artists, designers, and other creative people through technological innovation. He does this through his academic research in computer graphics and color science at the University of Minnesota, his professional work in immersive projection systems for the Elumenati, and in his personal life helping New York’s vibrant arts and design community incorporate high technology into creative projects.
WorldViewer Product Manager & Developer
Marco Silva
WorldViewer Product Manager & Developer
Marco Silva
Marco Silva is a seasoned Computer Scientist based in Portugal with more than two decades of expertise in low-level software development. Driven by a deep passion for computer graphics, projection mapping, and program manipulation, he has dedicated his career to advancing the possibilities of immersive technology. For over twenty years, Marco has specialized in creating software for immersive environments, combining technical precision with creative innovation. As the Product Manager of WorldViewer, he ensures the platform delivers seamless, high-performance experiences that empower clients to tell compelling stories through cutting-edge visualization. Beyond WorldViewer, Marco is instrumental in the development of custom projects, applying his unique blend of technical mastery and visionary problem-solving to create transformative solutions. His work continues to shape WorldViewer into a trusted tool for museums, science centers, and experiential designers worldwide.
Noospheric Research (Emeritus)
David McConville, PhD
Noospheric Research (Emeritus)
David McConville, PhD
David McConville, Ph.D. is co-founder of The Elumenati and was originally responsible for creative services. For over two decades, David integrated new media tools and approaches for deploying immersive, interactive environments to enhance scientific and cultural perspectives on Earth and the cosmos. His doctoral research in the Planetary Collegium focused on the effect of spherical visualization on human cognition. His current work can be found at Spherical, a strategic design and integrative research studio working to regenerate the health and integrity of Earth’s living systems.The Team
The people who make it happen, from ideas to implementation and support.
Executive Administrator
Jeni Brown
Production & Logistics Coordinator
Michael Ford
Lead Production & Installation Technician
Nick Nesler
Engineering & Design Apprentice
Daniel Emeterio
